Most small businesses are presented with health insurance plans, but not a clear strategy.

We take a different approach. Instead of simply shopping the market, we help you understand your options, identify what’s driving your costs, and build a plan that fits your business.

That means fewer surprises, better cost control, and a benefits strategy that actually works for you.

I’m Jeff Thibadeau, Founder of Business Tree Benefits.

I started the company because Iowa business owners deserve better than “set it and forget it” health insurance. With a background in sales leadership and insurance operations, I saw firsthand how often businesses were given plans, but not real guidance.

Today, I focus on helping small employers build benefits strategies that actually support their business, not work against it.

No more mess. No more generic renewals. Just a benefits plan that scales with you.